Mediclinic launched a new brand image and formulated a new brand identity. VIM Group was responsible for the implementation of the signage on the different locations.  

Founder of brand implementation and international market leader in this area, the Visual Identity Management (VIM) Group, has expanded its global network to East Asia, Germany and the Nordics. With its new members, VIM Group is now represented in eleven countries around the world.

Brand identity is an important part of strategic brand management. Especially the visual elements of a brand identity have an impact on the brand.