Savings exceed expectations

Coca-Cola GmbH is the German subsidiary of The Coca-Cola Company, which owns the rights to nearly 400 brands in the non-alcoholic market sector. Coca-Cola annually updates the packaging and point of sale material of all its brands.

We were asked to develop a prototype of a workflow system for the development of action and theme packaging, designing a standardised process that reduces the chance of errors, has built-in quality checks and shortens the time to market.

We wrote a workflow in which ICT plays an important supportive role and developed a working prototype to demonstrate the method, the effects and savings. Coca-Cola was enthusiastic about the prototype and adapted it, with regard to confidentiality. Due to process and quality improvements savings continue to exceed expectations.